"Big McLarge-Huge!"
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This is a direct carry-over from Mystery Science Theater 3000 and their presentation of "Space Mutiny". Their running gag was to shout out beefy names for the star of the movie, former football player Reb Brown, whenever he appeared on screen. The most famous one was "Big McLarge-Huge!" (which was even put on bumper stickers and sold by Best Brains). In capping, it's used for any beefcake guy, "Beef McBlockandtackle", "Box O'Hammers", and sometimes overly curvaceous females, "Busty St. Decolletage".